Art of the Wholesale Deal: Machines Can’t Close the Deal But Talking to the Tribe Can
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Loading ...by Marie Marra
If there is one thing successful merchandise wholesalers and resellers know about making connections, finding the right goods and moving it at the right price it’s this: Nobody ever shook hands with an algorithm to close the deal.
Our industry – from sourcing products to finding buyers – has always trusted insider networks: Trade Shows and Industry Publications; Verticalized Product Directories; and, in the global world of online marketing, ad networks and search engines that pinpoint focus on specialized industry needs.
Get inside-track tips on putting Tribal Knowledge, our collective industry expertise, to work. Here is a free source of Online Marketing Best Practices. And on Wednesday August 6, Jason Prescott (CEO of JP Communications and this Top Ten Wholesale blog) will offer some industry insider vertical search tips at wsRadio-dot-com.
(Book)Mark Your Calendar:
On live Internet radio on August 6, the host of RSS Ray will interview Jason on the topic:
What Marketers Should Know About Vertical Search Engines
But that’s only a starting point: The interview between online marketing pros will cover wholesale-specific search advertising networks. Using inside track Tribal Knowledge. Getting higher marketing returns – plus better customer prospects – by going off wide screen search engines and, instead, drilling down the product chain with refined vertical search. It’s industry consulting for free.
1. Listen to the Live Internet Radio Show
Wednesday August 6 from 3:00 to 4:00 PM PDT (6:00 to 7:00 PM EDT) at wsRadio’s Online Marketing with RSS Ray .
You can also reach the wsRadio show by clicking from www.rssray.com .
If you miss it August 6, catch archived audio after Jason’s on-air interview at Online Marketing with RSS Ray Archives .
2. Have This Vertical Search Engine Podcast Delivered
· To iTunes at RSSRAY.com/podcasts-online-marketing.php#itunes
· To RSS Feed Reader at RSSRAY.com/podcasts-online-marketing.php#feed
3. For more how-to tips on using Tribal Knowledge and Closing the Deal thru Vertical Search Marketing, read Jason Prescott’s Blog post after his RSS Ray interview – Insider Tips for Search Marketing Success: Increase Revenue, Cut Costs of Finding (and Keeping) the Right Customers, with Vertical Search and Tribal Knowledge Tools – at www.rssray.com/blog .
Tune in Wednesday, catch the podcast, or scan Jason’s practical vertical search marketing article after his interview to learn why we wholesalers don’t just feed the dog. 
There’s a test.
